Social Media Marketing Workshop

Participants

Product Manager, E-Business Manager, Business Process Analyst and Marketing Executives.

Company

The Langham HK, CLP Power Hong Kong Ltd., LEGO Hong Kong Ltd., Hong Kong Advertist Hospital

Background

AddiThink was invited by Hong Kong Productivity Council to cooperate organizing a workshop about social media marketing. Besides the introductory, this workshop focoused on how to achieve better marketing through facebook and twitter.

Highlights

  • Overview of Social Media marketing
  • Understand the nature of different social media and pick the suitable for marketing and promotion
  • Free Facebook tools for achieving marketing goals: Groups, Pages, Share, Connect, Events and Network
  • Marketing techniques in Facebook: crucial dos and don’ts
  • Introduction to Twitter: Features and Marketing Benefits
  • Marketing techniques of using Twitter